TATAMI LIFE
FREELANCE WORK // 2018–2020
INTRODUCTION
Tatami Life is a small business started by my friend Miho Frazer which specialises in selling products made by craftsmen in Kyushu, Japan with domestically grown igusa (Japanese Rush). Based in Melbourne, you can find out more about her products at @tatami__life
CLIENT NEEDS
The client was in need of a full branding packaging, including logo, web design, business card, packaging, pamphlets, brochures & postcards. Starting with the logo, she wanted something simple that maintained its connection to Japan. From there we built the website on Squarespace and edited the manufacturers pictures to show the versatility of the products.
INSTAGRAM CONTENT
The client was also in need of Instagram content to promote discount and the launch of new products. I helped create assets to post on their story as well as updated and edited the photography of the products.